How to Develop a Marketing Plan

How to Develop a Marketing Plan

You don’t have to be a military strategist to know that going into battle unprepared is a losing proposition. Yet small business owners make a similar mistake every day by competing without a detailed marketing plan. “By failing to prepare, you are...
Four Debt Management Strategies

Four Debt Management Strategies

For many, financial independence is key to living a happy and healthy life. Living debt-free is what many aspire to, but the growing cost of living makes this more and more difficult. The result is expanding debt that becomes burdensome on you and your family....
The Top Marketing Trends for 2017

The Top Marketing Trends for 2017

Marketing trends tend to come at us fast and furiously. After all, this is a field that has been utterly transformed by technology, and continues to change on a daily basis. This means the marketing approach you are using today will become stale or outdated much...
Effectively Operating Cash Flow

Effectively Operating Cash Flow

One of the biggest concerns for many of the entrepreneurs I mentor is effectively operating cash flow. Operating cash flow is key to running a successful business. But not many people have a firm grip on cash flow concepts and practices—which makes it almost...
Capital Budgeting Basics

Capital Budgeting Basics

Growth is the lifeblood of any business—and smart capital budgeting is an important part of managing that process. Businesses need to spend money to operate smoothly, such as purchasing equipment or financing new projects. But how much is too much? And which products...