Category: Public relations

When you’re just starting off as a business owner or entrepreneur, building the reputation of your brand is key. At the same time, when you’re this early in the game, it’s likely that you may not have the funds to hire your own public relations (PR) representative. Instead, you’ll need to confidently represent yourself and your business. By utilizing the PR tools and techniques available to you, you can boost your reputation and spread awareness of your brand in no time.

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When it comes to New Year’s resolutions, I make the same one every holiday season: Support as many entrepreneurs to reach their success goals as

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Every savvy entrepreneur knows that when it comes to business, perception is reality. And in today’s ever-evolving media, business owners are in a unique position

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Many business owners often ask me if it is worth hiring a public relations advisor or if this is something you do only when you

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