My guest Lisa Copeland is one of the top women in the automotive industry, and the leading authority for women buying cars. She was on the podcast in January to discuss the importance of staying in your lane, and returns today to share how her decision to focus her energy in her expertise has opened doors for her to walk in her own greatness. She just released her new book, and the title says it all: Car Buying, Her Way: The Fierce Girl’s Roadmap to the Car of Your Dreams. Lisa is also launching a new show on iHeartRadio called “Cars Her Way,” and is using these platforms to help women across the country have confidence when purchasing a car, and enjoy the process.
“Stepping out of my lane taught me that you have to got to work in you lane, work in your expertise, and not try to be everything to everybody.”
What You Will Discover
- The importance of working within your expertise
- How to maximize your impact in your industry
- Key tips for making your next car purchase easy and enjoyable