Learn from Sharon

How to do a Press Release

Many people want to know how to do a press release. The answer of course is, “It depends on what your are trying to accomplish.” Many of my clients want …

Social Media Etiquette | Business & Personal

Social media etiquette is a major topic of conversation today. Everywhere. As I reflect on the things that my colleagues, clients, and friends discuss about how to manage their personal …

Essential Business Writing Best Practices

There’s a lot of talk about best practices in the world of business. Everyone has something to share about how to be successful. And it’s great that so many people …

Meaning of a Mentor | The Right One for You

Almost everyone I meet raves about the importance of having one or more great mentors in their life. Others don’t understand the meaning of a mentor or how to engage. …

How To Write A Novel Or Other Content To Support Your Brand

People often come to me for help in reaching their “I want to write a book” goal. The latest statistics show that approximately 86% of consultants say they want to …

Effective Engagement on Social Networks

Like it or not, deciding how to effectively engage on social networks is a primary goal for all brands. In my experience, whether you are an exceptionally large company or …

Which Social Medium Best Meets Your Needs?

The rise of social media has been a boon to marketers, who have found it a cost-effective way to reach out to–and get feedback from–existing and potential customers. However, not …

What Does It Mean To Mentor?

It is often said that when people volunteer their time to help others, they get more out of it than the people they help. This is because the intrinsic rewards …

Creative Writing | Knowing Your Audience

Let’s face it. It’s happened to most of us. You have what you think is a great idea for a piece of creative writing—maybe a blog post or an op-ed. …

What is a Mentor & Why You Need One

Throughout my entrepreneurial career, I’ve built, lead and advised organizations.  Now, more than ever, I am asked to provide mentorship for entrepreneurs and leaders.  While it seems that the idea …