Learn from Sharon
Capital Budgeting Basics
Growth is the lifeblood of any business—and smart capital budgeting is an important part of managing that process. Businesses need to spend money to operate smoothly, such as purchasing equipment …
Develop a Financial Literacy Program For Success
Are you a slave to money? Do you often stress about how much money you have and are struggling paycheck to paycheck? If so, you may want to consider developing …
Become Empowered with Personal Financial Literacy
For many Americans, the topic of personal financial literacy is as intimidating as advanced algorithmic algebra. But it doesn’t have to be so daunting or difficult. Understanding and developing some …
How to Brand Your Company | Best Branding Practices
What do Nike, Starbucks, Apple and Coca-Cola all have in common? They are global brands with distinct cache that every business owner dreams of. But not all business owners know …
How Branding & Marketing Differ
Do you have a brand? Is it unique? Are you effectively marketing your brand? Many entrepreneurs I mentor struggle with these questions—mainly because branding and marketing are often confused and …
Risk Assessment
I seldom highlight a specific company in the financial services industry, however I was introduced to a Risk Assessment Tool that was very helpful (and a little surprising) to me …
Effective Public Relations Tools & Techniques
Every savvy entrepreneur knows that when it comes to business, perception is reality. And in today’s ever-evolving media, business owners are in a unique position to take control of their …
The Benefits of a Public Relations Advisor
Many business owners often ask me if it is worth hiring a public relations advisor or if this is something you do only when you are in crisis control. But …
Harnessing the Power of Emotional Intelligence | Marketing Tips
Entrepreneurs and small business owners are always looking for effective marketing tips to propel their business to the next level. Without a doubt, you will find a variety of different …
Marketing Your Writing
Many authors come to me with questions about “how to market my writing.” This is a question virtually every writer wrestles with, and which is particularly challenging for less experienced …
